In the inaugural episode of ‘Our Twenties: What Do We Know?’ presented by Cyber Ramen Bar, I interviewed Jessica, a top architecture graduate from the University of Edinburgh who has pivoted to create her own wellness brand in China. Jessica shares her journey about entrepreneurship, launching innovative products like a light therapy lamp for Seasonal Affective Disorder (SAD). The discussion covers the challenges of starting a business in her twenties, navigating supplier relationships, marketing strategies, and the evolving landscape of e-commerce. Jessica offers insights into personal growth through entrepreneurship and the importance of authentic connections and genuine product design.
00:00 Introduction to Non-Linear Paths in Twenties
00:31 Meet Jessica: From Architecture to Wellness
01:05 Launching Nochtane: The Wellness Brand
02:21 Building Partnerships and Overcoming Challenges
08:06 Designing the Sun Lamp: User Feedback and Iterations
13:32 E-Commerce Launch: Strategies and Challenges
21:05 Jessica’s Personal Journey and Insights
26:41 Future of E-Commerce and Final Thoughts
30:51 Conclusion and Farewell
